Creating the new Chesapeake Bay license plate was a true team effort, and one of the keys was the designer behind the process. TM Design is a Maryland-based graphic design firm who took the Bay Plate project to heart, going above and beyond the contract for the Trust. “It’s our Bay, and our state pride, and that was a big motivator,” says founder and president Tina Cardosi. Her firm creates branding materials, websites and marketing collateral and has worked with the American Forest Foundation, Atlantic States Marine Fisheries Commission, The Nature Conservancy, National 4-H Council, and more.
According to Executive Director Jana Davis, “the Trust was incredibly fortunate to have found TM Design. Tina and her group have a rare combination of creativity, artistry, responsiveness, customer insight, and collaborative spirit. It was wonderful to work with a group who cared as much, if not more, than we as the client did about the ultimate outcome of the project. They were incredibly tolerant of a long and unorthodox process to create the new design.”
Listen to Jana and Tina talk about the process and how the new license plate was born. Find out more about TM Design on their website and get to know Design Girl on Instagram.