The Chesapeake Bay Trust welcomes grantees and industry partners to use Trust’s logo on signage, publications, and online. All public communications and promotion including press releases, print publications, and signage related to Trust funded grants must acknowledge the Chesapeake Bay Trust and include the Trust’s logo.
In May 2017, the Chesapeake Bay Trust, the Chesapeake Bay Funders Network, and the Choose Clean Water Coalition launched a significant, collaborative initiative to assess the state of diversity, equity and inclusion (DEI) among organizations working on environmental issues in the Chesapeake Bay Watershed and to develop a DEIJ Guide with recommendations for how organizations working on environmental issues and the funders who support them, can increase DEIJ within their organizations. This effort represented the first assessment effort of its kind within the Chesapeake Bay Watershed restoration community. The impetus for launching this initiative grew out of several DEIJ efforts already being led by these three organizations to address a recognized lack of diversity, equity, inclusion and justice in our environmental community, and a desire to assess the readiness of their grantees and member organizations to advance DEIJ.
Organizational Capacity Building Resources:
- The Core Capacity Assessment Tool (CCAT) – The CCAT is a leading tool for measuring a nonprofit’s organizational effectiveness in relation to four core capacities – leadership, adaptability, management, and technical – as well as organizational culture.
- The Society for Organizational Learning’s Five Disciplines for Building Learning Organizations
Network Building Resources:
- The Innovation Network for Communities provides network building materials to accelerate and deepen systems level change.
Chesapeake Bay Funders Network Expanding the Circle:
- The Capacity Building Initiative Lessons Learned Report summarizes the Capacity Building Pilot Program. This program was started in 2015 by the Chesapeake Bay Funders Network and the Chesapeake Bay Trust. Included in this report are summaries of each project, lessons learned, and recommendation for both watershed organization and funders.
Chesapeake Bay Program – Bay Backpack: for Bay-wide teacher resources, field studies, professional development opportunities, and additional funding opportunities.
MWEE Guide Tools:
- MWEE Think Cloud – For those just getting started.
- Environmental Literacy Model (ELM) Planning Document – For those designing a MWEE.
- MWEE Audit Tool – For those evaluating the strength of their MWEE.
- Developing Driving Questions
- Identifying MWEE Field Study Sites
- Moving from Synthesis and Conclusions to Action
MWEE 101 Online Course:
- Partners from the Chesapeake Bay Program Education Workgroup developed an online course to provide in-depth understanding of the MWEE for both formal and non-formal educators. The course is a free resource that comprises of 3 lessons: Why MWEEs?, What Makes a MWEE?, and Planning & Evaluating MWEEs. Throughout the course participants will gain an extensive understanding of the essential elements and supporting practices by following a series of case study videos and looking at examples of completed planning and implementation tools.
- The course may be used to support professional development in a number of ways: First, as a stand-alone resource for educators to reference as they learn about and build MWEEs. Second, the course is offered for continuing education credits in Maryland, Virginia, Pennsylvania, and Delaware. Third, the course can be used to support in-person professional development by providing information to participants before, during, and after workshops. This model will allow more time during in-person trainings to be spent on modeling best practices for outdoor field experiences and working with educators to plan their MWEEs.
- Check out the MWEE 101 Online Course today!
Lessons and Action Project Resources:
- School Grounds for Learning: for educators and students interested in effectively designing, enhancing, using, and sustaining environmental projects on school grounds.
- Stormwater Management Lesson Plans for Grades 3-12: Green Infrastructure as Outdoor Environmental Laboratories (developed by University of Maryland; funded by EPA)
Field Experiences & Provider Resources:
- MD Department of Natural Resources – Partnership for Children in Nature
- Maryland State Department of Education: for Maryland’s science standards.
- Maryland Association of Environmental & Outdoor Education (MAEOE): for resources and information on becoming a Maryland Green School.
- North American Association of Environmental Education
About Living Shorelines:
- NOAA Fisheries Living Shorelines Overview
- Why a living shoreline? (Virginia Institute of Marine Science): http://ccrm.vims.edu/livingshorelines/
- Advantages of Living Shorelines: http://dnr.maryland.gov/ccs/Documents/ls_Advantages_Limitations.pdf
- Proceedings from the 2006 Living Shorelines Summit
- Chesapeake Bay Program Recommendations of the Expert Panel to Define Removal Rates for Shoreline Management Projects: http://www.chesapeakebay.net/documents/Shoreline_Management_Protocols_Final_Approved_07132015-WQGIT-approved.pdf
Tools and Resources for Living Shoreline Design and Implementation:
- NOAA Shoreline Management Technical Assistance Toolbox
- Maryland Department of Natural Resources (DNR) Living Shorelines
- DNR’s Living Shoreline Guide for Waterfront Property Owners: dnr2.maryland.gov/ccs/Documents/ls/LivingShorelines.pdf
- Chesapeake Bay Foundation Living Shorelines for the Chesapeake Bay Watershed Guide
- Maryland Department of the Environment (MDE) Permitting Steps
- Virginia Institute of Marine Science (VIMS) Center for Coastal Resources Management
- North Carolina Coastal Federation Living Shorelines
- Virginia Center for Coastal Resources Management Resources Living Shoreline Photo Gallery: http://ccrm.vims.edu/livingshorelines/photo_gallery/index.html
- Living Shorelines at Jefferson Patterson Park and Museum: http://www.jefpat.org/livingshorelines.html
- Recent CBT-funded Living Shoreline Projects: UNDER DEVELOPMENT – check back soon!
In order to help you plan your behavior change project and ensure it is based on best practices you are encouraged to access the Outreach resources we have identified below:
- Behavior Change Case Study Database
The Chesapeake Outreach Campaign database is an open collection of outreach campaigns focused on changing behaviors or practices of target audiences that reduce their impact on the local environment. This site exists to assist anyone interested in helping others do their part by sharing lessons learned, best practices, transferable materials, techniques and ideas that ensure your effort to change behavior is as successful as possible. Whether you are a concerned resident, a behavior change specialist, or a practitioner looking to increase the adoption of environmentally responsible behaviors there is something for you in this resource.
- Rapid Assessment for Outreach Programs Fostering Environmentally Responsible Behaviors
This document is designed to assist organizations with assessing whether elements of their environmental behavior change programs are being used to their full potential. Program elements are summarized into one-page assessments, including questions about the use of a particular program element, based on what research shows is most effective. These questions serve to prompt the assessor in examining how a program is currently utilizing the element and ways use of the element could be improved.
- Strategies for Motivating Watershed Stewardship: A Guide to Research-Based Practices
Despite the fact that Chesapeake Bay Watershed residents are generally concerned about the Bay’s health, they continue to behave in ways harmful to the Bay and its local waters (McClafferty, 2001; Raabe. 2011). This document describes a variety of strategies that environmental outreach programs can utilize to foster environmentally responsible behaviors (ERB). In particular, Chesapeake Bay Watershed organizations can use this document to help inform the design and implementation of outreach programs.
- The Chesapeake Bay Native Plant Center – Search for native plants based on region, plant type, sun exposure, soil texture, soil moisture, and more.
- A downloadable PDF version is also available. USFWS Native Plants for Wildlife Habitat and Conservation Landscaping Chesapeake Bay Watershed
- Lady Bird Johnson Wildflower Center
- USDA Plants Database
- Pollinator Partnership Ecoregional plant guides
Mapping and Site Selection
- Water Resources Registry (WRR) – An interactive mapping for grantees to build their own site maps for project submission, for Trust staff to research sites, and for Trust staff and partners to share site visits and site information, etc. The latest mapping layers for MD are available and easily added, viewed, used to select restoration or protection, and exported to pdf.
- MD iMAP – Maryland’s mapping and GIS data portal. This data is also included in the WRR.
Sea Level Rise Mapping tools
- Research a site to include things such as inundation at a level such as the 1 foot level and additional aspects such as social vulnerability, SAV, past shoreline, land use, etc.)
- MD DNR’s coastal atlas that shows areas that are prone to flooding: http://gisapps.dnr.state.md.us/coastalatlas/WAB/index.html
- NOAA Digital Coast tools: https://coast.noaa.gov/digitalcoast/tools/slr.html
MD Trust Fund Project Sites
McKenzie-Mohr, D., Lee, N., Schultz, W., & Kotler, P. (2011). Social marketing for the environment: What works. Sage. Link on Amazon: http://amzn.com/1412991293
Gardner, G. T. & Stern, P.C. (2002). Environmental problems and human behavior (2nd Edition). Boston: Allyn and Bacon.
Cialdini, Robert. (2007). Influence: The Psychology of Persuasion. Harper.
Andreasen, Alan (1995). Marketing Social Change: Changing Behavior to Promote Health, Social Development, and the Environment. Josey Bass.
CBSM Case Study Webinars: www.webinars.cullbridge.com
Tools of Change website: www.toolsofchange.com
- Alice Ferguson Foundation
- American Floral Endowment
- BirdSleuth School Garden Grant
- Captain Planet Foundation
- Enhancing Student Mathematics Learning through the Use of Tools & Technology Grants
- Green Thumb Challenge
- Keep Maryland Beautiful Grant Programs
- Kids in Need Foundation
- Lorrie Otto Seeds for Education Grant Program
- Maryland’s Aquatic Resources Education (ARE) Grants Program
- Maryland Public School Opportunities Grant Program
- Maryland Recreational Trail Program
- Math Hero Award
- North American Association for Environmental Education
- Project Learning Tree
- Target Field Trip Grants
- Technology Grants for Educators: 17 Resources for Future-Proof Kids
- Toshiba America
- Tree Fund
- Unity Gardens
- WalMart Foundation
- Youth Changing the World
The Trust strongly encourages, and sometimes requires our grantees to consider project signage as part of their proposal. Signage functions to increase awareness, educate the public, foster appreciation and long term sustainability, and demonstrates commitment to communicating the purpose and value of water quality related projects.
Interpretive signage on restoration projects educates visitors about the ecological (and other) functions of your project and signals to maintenance staff that an environmental restoration project is present that must be protected and managed.
Research shows that the presences of signage is one of the factors most highly correlated with project success.
Examples from other projects may provide a good starting point as you develop interpretive signage. You can use others’ work to guide your decisions on wording, graphics, and type of signage. To prolong the life of the sign, check with the signage company to see if the sign image can be printed on both sides of the panel. Click on each image to view a larger version.
The Trust does not endorse any signage companies. While this is not an exhaustive list, the following are companies that provide signage to the Chesapeake Bay region.